Kate Banasiak, President & CEO, was recently featured in the Des Moines Business Record’s Fearless initiative, with a guest column examining how personal life changes can influence professional identity. In The Identity Tug of War: How Personal Seasons of Life Can Affect Our Professional Brand, she explores how leaders, particularly women, can navigate life transitions while staying aligned with their values and career goals.

Drawing on her experience guiding leaders across industries, Kate emphasizes that professional growth doesn’t require perfection. Instead, it thrives when reflection, authenticity, and intentional choices guide the way.